---
title: Hotel Sales Manager at Spark by Hilton
description: About Us Spark by Hilton Tbilisi Biography is a 103-room select-service hotel in the heart of Tbilisi, operating under the Hilton brand family. We are an owner-operated property focused on delivering 
---

# Hotel Sales Manager

**Company:** Spark by Hilton  
**Location:** Tbilisi, Georgia  
**Posted:** 2026-09-03  
**Apply by:** 2026-10-18

[Apply / View original posting](https://www.linkedin.com/jobs/view/4461688239)

## Job description

About Us Spark by Hilton Tbilisi Biography is a 103-room select-service hotel in the heart of Tbilisi, operating under the Hilton brand family. We are an owner-operated property focused on delivering strong commercial performance and exceptional guest experiences as part of one of the world's most recognized hospitality brands. The Opportunity We are hiring a Sales Manager to drive top-line revenue across all key commercial segments. This is not a static role — we are looking for someone with the ambition and capability to grow into a senior role in the future as the property matures. From day one, you will be expected to operate with the strategic mindset of a commercial leader: owning segment performance, building key accounts from the ground up, and partnering with the General Manager on the property's overall revenue strategy. What You'll Do · Develop and execute the hotel's commercial sales plan across corporate, MICE/groups, tour operators, leisure, and OTA segments, with clear revenue targets by segment and by quarter. · Identify, prospect, and secure new corporate accounts, negotiated rate agreements, and group bookings through proactive outreach, site inspections, client entertainment, and RFP responses. · Build and maintain a pipeline of tour operator and travel trade relationships, with particular focus on CIS feeder markets, European leisure, and regional inbound operators. · Own the local and regional corporate sales effort — conduct market calls, attend trade events, and represent the hotel at industry forums and Hilton-brand commercial initiatives. · Collaborate with the Reservations team on channel mix optimization — monitoring OTA performance, direct booking conversion, rate parity, and distribution strategy in coordination with Hilton Revenue Management. · Prepare weekly and monthly sales activity reports, pipeline analysis, and segment performance reviews for the General Manager. · Manage the hotel's presence on key B2B platforms, respond to RFPs, and maintain CRM/sales tracking disciplines. · Contribute to the development of the annual Sales & Marketing plan, including budgeting for sales-driven expenses, promotional campaigns, and trade partnerships. · Monitor competitor activity, pricing, and market trends through STR data and direct market intelligence — translate insights into actionable commercial strategies. · Lead and coordinate with on-property teams (Front Office, Reservations, F&B) to ensure seamless execution of group and corporate programs. · Support the General Manager in building the hotel's local market reputation through strategic partnerships, community engagement, and brand visibility initiatives. · What We're Looking For · Minimum 3 years of hotel sales experience, preferably with an international branded hotel (Hilton experience is a strong advantage). · Demonstrated ability to build a client base, close negotiated rate deals, and manage group/MICE business from inquiry to execution. · Strong knowledge of OTA dynamics, revenue management fundamentals, and distribution channels. · Fluency in Georgian (required), strong proficiency in English, and Russian language skills (highly preferred, given CIS market importance). · Proficiency in hotel sales systems (Delphi/Salesforce, Opera Cloud, or equivalent PMS and CRM platforms). · A self-starter with the initiative to work independently, build processes where none exist, and take ownership of commercial outcomes. · Excellent presentation, negotiation, and relationship management skills. · Willingness to represent the hotel externally at industry events, trade shows, and client meetings. What We Offer · A competitive salary commensurate with experience, with opportunity for advancement to a senior role. · The chance to shape the commercial strategy of a newly branded Hilton property from the ground up. · Exposure to Hilton's global sales, marketing, and revenue management ecosystem. · A hands-on ownership team that values initiative, accountability, and results.

---

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