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title: Marketing Strategist at Dalood
description: Company Description DALOOD is a Georgian advanced contemporary fashion brand known for its strong design identity, refined tailoring and modern approach to femininity. Combining craftsmanship, creativ
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# Marketing Strategist

**Company:** Dalood  
**Location:** Tbilisi, Georgia  
**Posted:** 2026-09-02  
**Status:** ⚠️ likely expired (deadline 2026-10-17)

[Apply / View original posting](https://www.linkedin.com/jobs/view/4462129312)

## Job description

Company Description DALOOD is a Georgian advanced contemporary fashion brand known for its strong design identity, refined tailoring and modern approach to femininity. Combining craftsmanship, creativity and a distinctive point of view, the brand continues to grow internationally while staying rooted in its Georgian heritage. Role Description We are looking for a strategic thinker who can help shape how DALOOD communicates, grows and positions itself as a brand. The role is about understanding the core of DALOOD, defining the right ethos, message and point of view, and translating this into a clear brand and communication strategy. Key responsibilities: • Define and refine DALOOD’s brand positioning, narrative, tone of voice and key messages • Identify what DALOOD should stand for beyond the product itself • Develop clear communication territories and content pillars for the brand • Shape how collections, campaigns, launches, collaborations and key brand moments should be communicated • Develop strategic direction for content and storytelling across different channels • Identify cultural, consumer and fashion insights relevant to the brand • Develop ideas that strengthen DALOOD’s identity and make its communication more distinctive and consistent • Create strategic briefs that can guide creative, PR, social media and content teams • Help build a clear marketing and communication calendar around the brand’s key priorities • Bring a fresh external perspective and challenge existing ways of thinking where needed We are looking for someone who: • Has a strong understanding of fashion, culture, branding and contemporary consumer behaviour • Thinks strategically, creatively and commercially • Can translate a brand identity into a clear communication direction • Has a strong sense of taste and cultural relevance • Understands how brands build identity, desirability and long-term connection with their audience • Can turn ideas into clear, actionable strategies • Has experience in brand strategy, fashion, luxury, creative industries or a relevant agency environment Part-time / flexible engagement

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